If you choose wisely, affordable make-up, haircare and skincare can be just as effective as any expensive version. Plus, brands like Maybelline, Bourjois and Olay have been around for over 100 years and have the weight of experience behind them to give you the best products possible.
Here's another little secret - cheap beauty buys can often be just as good as the premium versions, because they're owned by the same companies. The innovative technology used in your favourite high-end brands eventually trickles down to the less expensive lines, owned by the same big beauty houses. Only difference? These cheap beauty buys won't break the bank!
So don't be afraid - browse our favourite budget beauty buys and see what's worth popping in your shopping trolley. With prices this good, you can rest assured knowing that you can afford to treat yourself to more than one and still have change left over from a tenner!
Our first budget buy is Cutagen Gentlecare 24hr Hydrating Moisturiser, a simple and classic face cream to give dehydrated, tired and dull skin a boost of hydration. The light texture absorbs instantly into the skin to rapidly replenish and lock in moisture levels for up to 24 hours. Free from perfumes and colourings this moisturiser is scented by its kind, active ingredients and includes vitamins B5 and E. And the best part is, this luxurious moisturiser costs just £4.99!
Scroll through for more cheap beauty buys, starting from just £1.49...
These cult beauty buys will never let you down...
Hide those dark circles with our pick of the most effective under-eye concealers
From beauty buys to at-home concoctions, discover how celebrities keep a youthful edge
Find out which beauty products are the most popular with online consumers and why.