There are times when nothing but big hair will do. And there are times when nothing but flat hair seems possible. So Jo GB, woman&home’s beauty director, trekked off to see Adam Reed, of Percy & Reed, who it’s safe to say is a master when it comes to adding volume to hair. We don’t like to drop names but he always manages to perk up Ellie Goulding’s, Diane Kruger’s, Anna Friel’s and Mel C’s, ‘dos for those big occasions.
Here are his tips:
1. Shampoo better
Too much product build up weighs hair down, especially if it’s fine and needs that root boost.
FIX IT: Always rinse hair thoroughly to get rid of any residual product build up when you wash. If in doubt, rinse twice as long as you ordinarily would.
TRY IT: A detox ‘clarifying’ shampoo once a month is great and can revive your colour too. Try Bumble and Bumble Sunday Shampoo, £20 designed to gently deep cleanse without stripping hair.
2. Finesse your blow-dy technique
Avoid leaving your hair to dry naturally as this tends to make hair at the roots lie flat rather than giving that vital lift and boost at the scalp.
FIX IT: Focus your blow-dry on the top layers first, from root to tip to get a better foundation to your style. Always lift hair away from the roots in the opposite direction to the way it grows, then dry.
TRY IT: If you struggle using a round brush and a hairdryer together, try Babyliss Big Hair, £39.99, a spinning round brush with the dryer build in that makes drying easier.